Lzf-017 Digital Marketing Lead
Rm Staffing
- Tacna
- Permanente
- Tiempo completo
You will be responsible for building our brand presence, generating leads, increasing traffic, and supporting business development through targeted campaigns across various digital platforms.Key Responsibilities:- Digital Strategy & Growth- Develop and execute a full-funnel digital marketing strategy tailored to Reboot Monkey's B2B tech services.
- Launch and manage performance campaigns across Google, LinkedIn, Meta, and other key platforms.2.
Lead Generation & Conversion- Design and optimize conversion funnels to drive sales-qualified leads for enterprise clients and technical recruitment projects.
- Work cross-functionally with Sales, Talent Acquisition, and Operations teams to align on messaging and pipeline goals.3.
Content & Brand Storytelling- Create and oversee high-impact content—blogs, social posts, newsletters, case studies, whitepapers, and more.
- Ensure consistent brand voice, visual identity, and tone across all digital touchpoints.4.
SEO, SEM & Analytics- Improve our organic presence through advanced SEO strategies (technical + content-based).
- Plan and execute paid search/display/social campaigns with a focus on ROI.
- Monitor KPIs and performance metrics using tools like GA4, Pipedrive, Search Console, and SEMrush.5.
Website Management & Optimization- Oversee website strategy and updates (in collaboration with designers/devs) to ensure optimal UX, SEO, and lead capture.
- Run A/B tests and CRO experiments to improve landing page performance.6.
Partnerships, PR & Outreach- Explore digital partnerships, guest posting, and backlink-building strategies to expand brand reach.
- Bachelor's degree in Marketing, Communications, or a related field.
Master's preferred.
- 3–5+ years of hands-on experience in digital marketing, ideally in B2B tech or IT services.
- Proven track record of building and optimizing multi-channel digital campaigns.
- Strong command of tools like Google Ads, LinkedIn Ads, Meta Ads Manager, PipeDrive, WordPress, GA4, SEMrush, Canva, or similar.
- Excellent copywriting and storytelling abilities with a keen eye for detail and design.
- Data-oriented mindset with a deep understanding of performance marketing and analytics.
- Self-motivated, proactive, and comfortable in an agile, remote-first environment.Expected pay range500- 700 Euros
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